The Big Kahuna

Larry Mann: There are people in this world, Bob, who look very official while they are doing what they are doing. And do you know why?

Bob Walker: Why?

Larry Mann: Because they don't know what they are doing. Because if you know what you are doing, then you don't have to look like you know what you are doing, because it comes naturally.

...

Phil Cooper: I'm saying you've already done plenty of things to regret, you just don't know what they are. It's when you discover them, when you see the folly in something you've done, and you wish that you had it do over, but you know you can't, because it's too late. So you pick that thing up, and carry it with you to remind you that life goes on, the world will spin without you, you really don't matter in the end. Then you will gain character, because honesty will reach out from inside and tattoo itself across your face.

...

Phil Cooper: It doesn't matter whether you're selling Jesus or Buddha or civil rights or 'How to Make Money in Real Estate With No Money Down.' That doesn't make you a human being; it makes you a marketing rep. If you want to talk to somebody honestly, as a human being, ask him about his kids. Find out what his dreams are - just to find out, for no other reason. Because as soon as you lay your hands on a conversation to steer it, it's not a conversation anymore; it's a pitch. And you're not a human being; you're a marketing rep.